How Social Media Can Be A Blessing In Disguise For Your Small Business?

Being a new business, it is essential to pick a marketing route that provides the best outcomes with the most sensible resources. Today, more and more small businesses prefer social-media marketing to help amplify their brand’s reach, improve sales, and expand their professional network.

To inform you how social-media can endorse your business while saving you precious time & resources, we have short-listed few tools on how social media marketing can help your small business.

Social network like Twitter can boost your customer relationship:

More than 72 percent of people are expected to make a purchase from a small business. With the ability to communicate with them over Twitter, there is no reason for organizations not to be on Twitter. The secret to getting success over social-media is to be on the social network your consumers are on – and with more than 200 million users, there is a higher possibility most of your consumers are on Twitter. Employing features such as advanced Twitter search & Twitter lists, building and enhancing your customer relation online is possible even with an undersized team.

A LinkedIn business page will help you spread out your professional network:

LinkedIn is one of the most vital social network sites, where all businesses, big or small, must have an existence. This social network permits businesses to offer authenticity & trustworthiness of their brand via a business page that accommodates info covering the points of who, what & where your venture. Furthermore, it permits small business to be in a site where prospective investors and consumers are on. A LinkedIn business page is also a free marketing tool, and if employed appropriately, can be a very productive one.

Facebook page can boost your business’s customer support:

Offering customer support can be time consuming and expensive. However, with social-media networks such as Facebook, you’re offered with an opening to efficiently resolve customer issues. With the luxury to send private message or post on your Facebook wall, consumers can directly connect to organizations if & when they’ve an issue or feedback.

Get in touch with Halpin Digital if you want to make the most of social media for small business. Our social media packages can be customized as per your business needs. We have experience employing & managing a variety of social-media platforms for our clients, including Twitter, Google+, Instagram, Facebook, etc.


5 Ways How Social Media Helps Small Business?

According to my knowledge, 82% of small business owners worldwide are making use of social media sites like Twitter, Facebook, Pinterest, Instagram and Linkedin to help expand their business. If you are still standing on the social sidelines, there has never been an ideal time to get started.

Here is how social media can help small businesses flourish in this cutthroat business environment:

Offer Real-Time Engagement:

Social-media possess the ability to magnify your brand’s awareness with clients in real-time. For example, when a customer has an issue or question, they can voice it through social-media, and you can respond and sort it out promptly. As a small business, you should recognize what social networks your clients spend time on and get engage with them actively.

Develop Community Value:

Social-media sites such as Google+, Twitter, Facebook, LinkedIn, and Instagram have pretty active communities. You will not have any issue finding a community within your site by recognizing hashtags, keywords and ascertaining customer curiosity. Then start giving useful advice to the communities in your intended social podiums.

Social Media Marketing

Within a short span of time, your influence in that community will amplify steadily and you will be considered an expert in your niche. Once you have earned trust and goodwill, you can start referencing services or products that will sort out their issues. If executed properly, this can work wonders for your business.

Social Media Advertising is Cost-Effective:

As more social networks incorporate algorithms that separate what users see in their news feeds, your organic content could get lost in the process. Take advantage of the affordable advertising aspects provided by the social networks to endorse your content & special offers.

The majority of social-media advertising is affordable compared to conventional advertising, so you do not need to break your bank to reach a greater number of people, amplify your audience, and expand your business.

Social Media Can Make A Huge Difference For Email Marketing:

Social-media has transformed the game entirely when thinking about email marketing. You can share your email newsletter across your social networks to get your content exposed to a whole new audience and create the kind of buzz you have been dreaming of.

Email Marketing

Social Media Enables You To Link up With Other Businesses:
Social-media does not just enable small ventures to get in touch with consumers; it also allows them to link up with other business. Developing strong bonds with other businesses out there is vital – because you never know whom you might collaborate with. For B2B networking you can consider LinkedIn as a very useful resource. It is the social-media site for developing relationships with millions of reputed professionals.

Want to check out how social media can help your small business. Let the social media professional at Halpin Digital help you with their years of expertise and experience. Set up your free consultation now.