Savvy small business owners have discovered that developing digital content – videos, written blog posts and podcasts can be a productive way to attract & retain consumers. However, once the content is developed, the challenge is to make people to take notice & use it. Pinterest can assist.
Here is how to use Pinterest for your small business success:
Endorse your products:
If you are selling physical products, the most obvious way to employ Pinterest is to share pictures of your products. You can share images of your products, diverse variations of styles and colors, and even images of your consumers employing your products.
Video promotions function exactly the same was a blog promotion, except you can actually insert your videos right into Pinterest. You know that online videos can be really effective for small business proprietors, so this is the ideal way to employ Pinterest for many.
Develop a space for collaboration:
Pinterest can be a group activity as well. You can assign boards that are collaboration spaces & incorporate contributors for group pinning & discussions. This is the ideal way to bring your team together to share ideas & learn from one another.
Expand your website:
Well, your activity on Pinterest does not have to be self-contained. You can employ Pinterest to build on other online marketing activities you are doing for your business. One strategy is to make visual versions of the inactive content you already have on your organization website. You can make an About Us board, customer reviews, and even document the history of your business in images.
Highlight colleagues, clients and others:
Though your objective maybe to endorse your business & drive traffic to your site or blog, you must also consider making boards that emphasize great pictures, content, and info from others.
For more information on using social media for small businesses, get in touch with Halpin Digital. We cover a wide range of social media promotions for small businesses including Pinterest. Visit our site now to check out our affordable social media packages.